December 28, 2007
Melaleuca Oil Squidoo Lenses: Why They’re So Effective
Squidoo is a great tool for marketing Melaleuca oil. The site acts like a blog, wiki, and sales page all wrapped up into one. It allows you to essentially display basic knowledge about any of the Melaleuca products, share valuable real world information about them, and sell them all at the same time – a network marketer’s dream combination!
For Melaleuca business owners who have already discovered what Squidoo has to offer, it’s become a valuable addition to the multi-tooled internet marketing approach.
Squidoo requires minimal extra work on your part.
You create a lens, say for example you decide to create one about Melaleuca trees. You then populate your “lens” with information about those trees, dozens of products, and an ample amount of space to describe your product, your business, and where visitors can go to learn more.
They search for you and you provide what they’re looking for. It’s the ideal direct response interaction.
But what about competition?
People worry about competition on Squidoo because of how many people sell the same products. But, with more than 175,000 total lenses and hundreds more added each day, there is plenty of room to carve out a niche for yourself.
What most people do not realize about internet marketing is that you have to think beyond the product. You must think about what your customer wants when they search for your Melaleuca related keywords. What information they might be seeking out?
Creating a collection of supplementary pages on a site like Squidoo enhances your online presence and allows even more people searching for Melaleuca to find you. 56% of all searches are done on Google, but if you only marketed to Google users, you’d be ignoring almost half of your potential target audience.
To learn more about effective, online marketing methods, download Ann Sieg’s free report called “The 7 Great Lies of Network Marketing” at very top of my blog. Stop using the tired, worn-out, and ineffective marketing methods that your upline is teaching you. Get on the cutting edge, it’s almost 2008 after all:)
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