November 20, 2007
Melaleuca Network Marketing: Where Did The Marketing Go?
Have you ever asked a friend or someone you know if they would be interested in attending a gathering so that you could promote your products to them?
Of course you have, you’re in the Melaleuca network marketing business!
How did they react?
Were they enthusiastic about it?
If they’re like most people when confronted with a blatant sales pitch, they’ll throw up their defensive barriers instinctively!
Why?
Because they don’t want to be sold to!
Often times they grudgingly agree to the meeting or gathering because they don’t want to let you down by telling you “no.”
The problem with these types of situations is that you’re actually targeting the wrong people for your business. You’re targeting people you know, NOT people who are interested in the Melaleuca network marketing company.
The surefire way to avoid all of this is to position yourself so that your prospects are attracted to you!
How exactly is this done?
Good marketing!
If you build a website or blog that is chock full of information on your Melaleuca business, you’ll slowly raise your website’s popularity, get indexed in the search engines and ultimately “catch” more Melaleuca leads!
You can optimize your website by adding informational, interesting, personal, and keyword-rich content to your site. This type of content keeps your site looking fresh and allows people to locate your services quickly and easily when they search their favorite search engines.
The prospects that find your site are looking for what you’re offering because they must have used related keywords to locate your site through a search engine.
When you have people who are already interested, you’re that much closer to selling Melaleuca products and recruiting new Melaleuca distributors!
To learn how to attract more prospects to you using proven and sound marketing principles check out Ann’s free report at the top of my blog. Believe me, you won’t hear stuff like this from Melaleuca and it will really help your business!
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